Toyota’s Gender Bending Win!

New Toyota ad plays with your expectations and perhaps asks you to question them.

It’s a novel twist on the old hot chick advertising trope, and while it may have exactly zero to do with why you should buy a car, it has everything to do with the changing way gender is portrayed in advertising. Strashko is the surprise within the ad but, thankfully, he isn’t the punchline of it.

Via Salon

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